What does it cost to have a website or webshop built in Maarssen?
The honest answer to 'what does a website cost?' is: it depends. But that does not help you much as a business owner. So on this page we lay out the real price ranges from the Dutch market, explain what drives that price, and tell you openly what you pay at DSTRCT in Maarssen and why. No surprises afterward, no quote tricks: just a clear picture of what a good website or webshop costs you and what it delivers.
Updated: 2026-08-08
What does a website cost? (short version)
Having a professional website built by an agency in the Netherlands costs, in 2026, roughly between 2,500 and 5,000 euros for a well-made business site of 5 to 8 pages, including responsive design, basic SEO and a user-friendly CMS (source: market overview of Dutch web agencies, incl. offerte.nl and searchlab.nl, 2026). If you want lots of custom work, integrations or a unique design, that rises. Hourly rates for web designers and agencies typically sit between 75 and 125 euros per hour (source: market overview of Dutch web agencies, 2026).
A website is not a cost item but a salesperson that keeps working 24 hours a day. The question is not 'what does it cost', but 'what does it cost you when it is not there or does not work'.
What does a webshop cost?
A professional webshop on a platform like Shopify or WooCommerce costs, in the Dutch market, on average between 5,000 and 12,000 euros (source: market overview of Dutch web agencies, incl. mamoda.nl and searchlab.nl, 2026). A simple starter webshop can be cheaper, from around 1,500 to 4,000 euros, while custom work with stock integration, multiple payment methods and a link to your accounting heads toward 15,000 euros or more.
Keep in mind that a webshop also has recurring costs: hosting, an SSL certificate, maintenance and often a monthly fee for your platform and payment provider. Count on roughly 100 to 300 euros per month in fixed costs, depending on your setup (source: market overview of Dutch web agencies, 2026).
Price indication at a glance
| Type | Indication (one-off) | For whom |
|---|---|---|
| Simple business site (5-8 pages) | 2,500 - 5,000 euros | Local service provider, freelancer, small business |
| Extensive website with custom work | 5,000 - 15,000 euros | SMEs that want to stand out or need specific features |
| Starter webshop | 1,500 - 4,000 euros | Entrepreneurs starting small |
| Professional webshop | 5,000 - 12,000 euros | Retailers with serious online ambitions |
| Custom shop or platform | from 15,000 euros | Growth, many products, integrations with stock and accounting |
These amounts are market indications, not a quote. What you pay exactly depends on your wishes. Always ask for a concrete price estimate before you start.
What drives the price?
The price of a website or webshop is essentially driven by the number of hours of work. Those hours add up through:
- Number of pages and products. More content means more building and setup work.
- Unique design or template. A tailored design that fits your brand costs more than an off-the-shelf theme.
- Custom work and integrations. A quote form, booking system, stock integration or a link to your accounting takes extra development time.
- Content. Do texts and photos still need to be made, or do you supply them?
- SEO and findability. A site that gets found is technically better built, and that requires attention up front.
Why a cheap website often costs you more
A website for a few hundred euros or a do-it-yourself builder looks attractive, until you notice it is slow, does not get found or does not generate revenue. That is not free: it costs you customers.
Google research shows that 53 percent of mobile visitors leave a website if it takes longer than 3 seconds to load (source: Google / Think with Google). Every visitor who bounces off a slow or unclear site is a customer who goes to a competitor. And that matters, because in the first half of 2024, 80.8 percent of Dutch people aged 12 and over bought something online, the highest share in ten years (source: CBS, 2024). Your audience is online. The question is whether your site holds on to them.
A slower, cheaper website is like a shop with the door ajar: people see it, but most walk on by.
What you pay at DSTRCT in Maarssen
We are a software and creative agency from Mijdrecht (Utrecht region). We do not work with hidden extras or vague packages. Before we start you get a concrete price estimate based on what you need, with a fixed price or a clear hourly rate. Because alongside websites we also build custom software and AI, we can set up a site right away for growth: fast, findable (also for AI search engines like ChatGPT and Perplexity), and connected to the systems you already use.
Want to know what your specific plan costs? Request a no-obligation price estimate. Then you know for sure, instead of working with averages.
Sources
- CBS, More than 8 in 10 people made online purchases, 2024 (cbs.nl)
- CBS, number of online retail webshops, January 2025 (cbs.nl)
- Google / Think with Google, mobile page speed benchmarks (53% leave a site that takes longer than 3 seconds to load)
- Market overview of Dutch web agencies, price ranges 2026 (incl. offerte.nl, searchlab.nl, mamoda.nl)
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